University of Huddersfield : BA(H) Advertising & Media Relations : 2008
Total books borrowed : 26

Lending by progression:
UG2 : 4
UG1 : 3
UG4 : 19
UG4 : 19 books borrowed
Advertising.
by Wright, Ray.
Total borrowed: 3


Strategic market management /
by Aaker, David A.
Total borrowed: 2


Principles of direct and database marketing /
by Tapp, Alan.
Total borrowed: 2


Dissertation skills : for business and management students /
by White, Brian.
Total borrowed: 2


The advertising handbook /
by Brierley, Sean.
Total borrowed: 2


Marketing strategy and competitive positioning /
by Hooley, Graham J.
Total borrowed: 2


Creating powerful brands in consumer, service and industrial markets /
by De Chernatony, L. (Leslie)
Total borrowed: 1


Your undergraduate dissertation : the essential guide for success /
by Walliman, Nicholas S. R.
Total borrowed: 1


Direct and interactive marketing /
by Sargeant, Adrian.
Total borrowed: 1


Marketing communications : engagements, strategies and practice /
by Fill, Chris.
Total borrowed: 1


Building brands directly : creating business value from customer relationships /
by Pearson, Stewart.
Total borrowed: 1


Interactive Marketing : how to use integrated offer-driven advertising, database marketing and sales promotion to create maximum action /
by Williams, Matin.
Total borrowed: 1


UG2 : 4 books borrowed
Marketing communications : engagements, strategies and practice /
by Fill, Chris.
Total borrowed: 1


Consumer behavior : buying, having, and being /
by Solomon, Michael R.
Total borrowed: 1


Consumer behaviour : a European perspective /
by Askegaard, Sren
Total borrowed: 1


Consumer behaviour : a European perspective /
by Askegaard, Sren
Total borrowed: 1


UG1 : 3 books borrowed
Marketing : concepts and strategies /
by Dibb, Sally.
Total borrowed: 2


Principles and practice of marketing /
by Jobber, David.
Total borrowed: 1